Repainting vs Vehicle Wraps: Pros and Cons

So you want to convert your car or fleet of company-owned vehicles into marketing on wheels, do you? Luckily, there are plenty of options for turning eyes and generating leads by simply driving to/from work or being on the road in general; but the two main methods are repainting the car entirely or installing vehicle wraps. What’s the difference, and which is better?


Re-painting your company vehicle is a serious commitment. Not only will the car be forever (until the paint wears off) painted with your design, but it also requires removing all of the existing paint beforehand.

Car re-painting can take anywhere from a few days to a few weeks, depending on the scale and complexity of the paint job, but you should also budget about a week or so for the paint to dry before taking it out for a spin.

Of course, windows and some other parts of the car simply can’t be painted over, so your designs will be quite limited compared to what vinyl wraps can achieve.

Vehicle Wrap Installation

Although they’ve been around for decades, vehicle vinyl wraps have become one of the best ways to brand your business on your vehicle for a nominal investment (which will pay itself off over time).

Why are partial or complete vehicle wraps ideal for so many businesses? They don’t require any removal of paint or vehicle components and are applied directly on top as a sort of outer ‘shield’, thus preserving the car’s original paint job.

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This is ideal for the purpose of reselling the vehicle later on, but it’s also a lot easier to clean a vinyl wrap too. Moreover, vinyl wraps can be installed over windows and other components to essentially use all of the real estate on your vehicle as a sort of canvas for your ideal design.

Lastly, vehicle wraps can be installed in as little as a day or to a week for more complex designs. They’re also durable, lasting anywhere from 2-10 years when well-maintained and cleaned regularly. Paint jobs, on the other hand, can last a few years, but scratches and weathering will wear them out generally much faster.

Re-painting vs Vehicle Wraps: Which is Better for Me?

There’s a case to be made for re-painting, but in today’s day and age we feel that vinyl vehicle wraps are much better for many reasons. In most cases, they can be installed faster than it would take to repaint and dry the vehicle. Vehicle wraps are infinitely customisable and they simply look stunning when you’ve got a creative design, or defer your design ideas to a reputable graphic design company instead.

For these reasons, we stand by vinyl wraps as one of the best ways to turn your vehicle or company-owned fleet of vehicles into marketing on wheels that’s cost-effective and eye-catching.

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Go Graphics

Experience quality designs and long-lasting vehicle vinyl wraps with Go Graphics in Perth. Our friendly team of creative design experts can help you come up with creative, attractive designs that match your brand, schedule, and budget. Contact us today to learn more about our services.