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DIY Graphic Design: Is it Worth it for Businesses?

DIY Graphic Design: Is it Worth it for Businesses? Years ago, DIY graphic design really wasn’t something an everyday business owner could get into easily. A licensed copy of Adobe Photoshop and the skills to use it proficiently and setting it up to print at the desired scale, for example, are not exactly easy or […]

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Colour Your World: The Effects of Colour in Branding

Colour Your World: The Effects of Colour in Branding It’s common knowledge that colour affects us all psychologically, and the same can be said (perhaps especially so) in branding. How can you best take advantage of colour for your brand? Whether you’re creating your brand from scratch or re-branding, bear the following in mind. The […]

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Our Statement On Safety

Our Statement On Safety Recently we have become aware of an image on social media which portrays two of our valued and long standing team members acting in a manner which does not comply with Go Graphics’ Occupational Health and Safety policy, which is in line with industry standard health and safety measures.  For almost […]

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Signage Meets Architecture: How to Blend the Two Seamlessly

Signage Meets Architecture: How to Blend the Two Seamlessly Commercial signage is much, much more than just flashy ways to bring people inside of your business. Signage not only catches the attention of customers and potential customers, but it should complement the existing form and function of the business in such a way as to […]

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Classic Branding vs Modern Branding: What’s the Difference?

Classic Branding vs Modern Branding: What’s the Difference? Branding plays a massive role in any marketing efforts your business is undertaking, since it affects recognition, awareness, and the overall effectiveness of your marketing campaigns. Whether it’s a clever logo, catchy slogan, or an attractive blend of graphics or text that draw eyes towards your brand, […]

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5 Signage Tips for Real Estate and Property Management Companies

5 Signage Tips for Real Estate and Property Management Companies Real estate and property management has one great advantage when it comes to marketing: the property itself is what attracts buyers or tenants. Nevertheless, snapping fantastic photos that showcase the beauty of the home’s interior and exterior are commonly-used marketing tactics that can increase sales. […]

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5 Practical Reasons Trades and Builders Benefit from Vehicle Wraps

5 Practical Reasons Trades and Builders Benefit from Vehicle Wraps There’s no denying that with the current situation our already digitalised world has only gone more digital, and that matters a lot for tradespeople looking to stand out from the crowd and attract new business in these trying times. Vehicle wraps have skyrocketed in demand […]

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5 Great Fonts for Commercial Signage

5 Great Fonts for Commercial Signage With so much attention given to commercial signage’s context and message, seemingly small details such as which typeface is used can play a large role in conveying your message to consumers. As with many other design elements, there’s always a balance between form and function, but when done right, […]

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How Effective is Commercial Signage?

How Effective is Commercial Signage? In brief, commercial signage is only as effective as you make it. That’s an awfully vague answer, but consider that signage plays upon psychology, impulses, and other minutiae like brand recognition and the ability to recall the advert. In the case of digital signage, effective adverts can increase brand awareness […]

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5 Reasons Why Traditional Signage is So Popular

5 Reasons Why Traditional Signage is So Popular No matter how much marketing is going digital to reach wider local and international audiences, businesses still need quality traditional signage to welcome customers and clients through the front door. Traditional signage such as storefront logos and designs, floor and window decals, and footpath signs and banners […]

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